
These are the shortest video commercials deployed by YouTube.

They come within the show (normally, after 10 minutes) and cannot be skipped. Such ads are usually served with long YouTube videos. In particular, it affects users who are not logged into their Google Account. This kind of ad lasts over 15 seconds without an option to skip it. Can be shown before, during, and after the video. It lasts for up to half a minute but you can skip it after watching for 5 seconds. This is the kind of ad you see with every single video. But for us, it is indeed important to understand what types of ads the video streaming platform is serving to Apple users so we can fight them more efficiently. Nowadays in his home country, there are no YouTube ads. “Know thy enemy”, the ancient Chinese general Sun Tzu would say.

And, lucky you, we do know a few ways to block YouTube ads on iPad and iPhone. Probably that’s why you came across this article. Buying the newest and the most expensive Apple model doesn’t help either. Often ads are unskippable, and if you plan on watching some really long video, there is still no escape: ads will come in the middle of the show. Since those are short, it is not clear anymore, whether we watch more actual content or just the ads. Moreover, ads are served to each individual Youtube video. Wait, of course, we are paying - by watching numerous ads all the time! Nowadays this isn’t any different from traditional TV. Online streaming is so much better than traditional broadcasting: not only do you choose what and when to see but also don’t have to pay for it. Along with you almost two billion people across the planet are daily watching Youtube instead. When was the last time you turned on a regular TV station? Don’t worry if it takes a while to think about it, you are not the only one.
